"When designing a ritual: don't overthink it, just build the first thing you can, then move to more sophisticated versions later."

- Tim Brown, CEO and president of IDEO

Leading through culture is about setting new norms that support creative work. To influence culture, you need to tune into beliefs and behaviors in your organization, and design rituals to help nudge culture in more creative directions. In this workshop, you will identify beliefs and behaviors that foster and stifle creativity in your organization, as well as design a ritual to amplify collaboration with others.

Suzanne Gibbs Howard Bio:

Suzanne Gibbs Howard is a Partner at IDEO as well as the founder and Dean of IDEO U. IDEO U is a learning platform where anyone can learn to solve anything creatively. Suzanne's work focuses on transforming individuals and organizations through teaching and sharing thought leadership. Obsessed with understanding culture and human motivation, Suzanne arrived at IDEO via a crooked path involving anthropology, teaching English, museum-exhibit design and working in tech start-ups.

As one of IDEO's senior thought leaders, she has led the Systems and Organizational Design Studio, a business unit focusing on influencing change in public, private and social sectors. She has designed award winning online learning experiences and corporate innovation labs. She also led IDEO's global Insights capability, pioneering many of the techniques now at the forefront of practice today. Suzanne has written and spoken about designing social movements, scaling innovation, and design for education.

Suzanne has a bachelor's degree from Northwestern University, where she studied Archaeology and African studies, and a master's from the University of Chicago, where she focused on Anthropology. She has worked in Zimbabwe, Israel, China, and India. She is a passionate traveler, educator, research geek, climber, sailor, and mom. Suzanne will be joined by Em Havens and Danoosh Kapadia from the IDEO U team."