Rachel Gogel

Women in Leadership and Design

Rachel Gogel (she/her/hers) is an independent chief creative & culture officer committed to helping brands retain their integrity in a world demanding disruption. As a passionate people leader and creative director, she fosters inclusive spaces that unlock human potential. Rachel has worked at the intersection of editorial, advertising, strategy, and product for over a decade—from launching story-driven experiences at Godfrey Dadich Partners to building multidisciplinary teams at The New York Times’ award-winning T Brand Studio, GQ Magazine, and Facebook. After launching her own consultancy at the end of 2020, she finds herself leading projects ranging from developing global brand systems to scaling creative operations. Rachel helped relaunch American Express lifestyle brand Departures in 2021, as executive creative director, and is advising Airbnb on how to restructure their internal brand team.

She is also a member of Institute of Possibility, a collective of twenty-one individuals working to redesign our world for deeper, generative connection. This platform is amplifying Rachel’s commitment to supporting womxn-led causes and addressing gender-based disparities in the design industry. Beyond being featured in several design publications, including Print Magazine, she has also been recognized by Inc. as one of 2016’s “30 Under 30: Movers and Shakers” and by Forbes as one of 2015’s “30 Under 30” in media.

Rachel continues to use design as a tool for change and seeks to influence the next creative generation as a design educator and public speaker. She is an active member of the Queer Design Club and previously served as a board member for The Society of Publication Designers.

Born and raised in Paris, France, Rachel currently lives in San Francisco with her wife and cat. Check out her work here and follow her on Instagram and Twitter.