Every company has a story to tell, and it’s the creative’s job to bring that story to life. Each step of a start-up’s journey needs a narrative to give it that edge, from the first idea to the initial fundraising pitch - to the new product release and the market launch. A great story strategy, along with an equally great brand design, can make a company jump off the page and into life. For this reason, and many more, businesses need creatives - catalysts for innovation - to be part of the process from beginning to end and beyond.

The Art of the Effective Pitch & Launch brings together a star panel of VCs, designers, and storytellers who together will deliver the message of the key role that story, design, and creativity play in entrepreneurial success.