With more new companies filling heretofore unforeseen needs through apps and technology the Bay Area has become a sea of startups. Whether they are the size of Google or just 4 people in a loft, chances are you’ll work in a startup at some point in your design career. With everything just a flick of a thumb away on your smartphone design has become one of the dominant factors affecting the success of these startups. So how do you get a job in a startup? What should you expect as a designer? And most importantly how do you thrive at a startup? Topics covered will include: • StartUp vs traditional in-house design roles • Specializing in a design skill set like UX or product design • The trade-off: long hours designing for more responsibility • Corporate culture: bicycle racks and free lunches • Millennials and baby boomers working together • Commuting and telecommuting 11.30am : Doors open for mingling and drinks Noon-1:30pm: Panel discussion 2pm: Close