Sponsored Content 21 June 2019
Brand vs. Product? Wrong Question.
2:30 pm - 3:30 pm

Pier 27

Pier 27

San Francisco

Event is over
schedule
2:30 pm
Event Starts
3:30 pm
Event Ends

For decades Hillel Cooperman has been advocating that Brand design and Product design should work as one. That’s how customers perceive a company. Yet, few notable companies do. Why? Join Hillel as he explains how the newly rebooted Oracle Design team is seamlessly bringing Brand and Product together to remake a 140,000-person Silicon Valley icon. What's happening? How does it work? Is it making a difference for the company’s bottom line? Is there a downside? And how did he convince such a large company to give this a try? All will be answered and more. *This event was formerly named Game of Thrones*