27 June 2019
Type Builds Character: Mastering the Art of Fine Typesetting
12:00 pm - 3:00 pm


130 Sutter Street

San Francisco

Event is over
12:00 pm
Event Starts
3:00 pm
Event Ends

This workshop will challenge you to build your skills on both the macro- and micro-typographic level. You will learn how to wrangle your favorite typefaces into the most beautiful, interesting, and readable layouts. You'll also get some insider tips on how to choose typefaces and how to combine two (or more!) of them, learn some techniques for creating clarity within typographic systems, and find out how to fine-tune long passages of text with multi-level hierarchies (oh, my!).

Come learn how fun it is to be seriously finicky and fastidious with type. Guaranteed to make you a better designer...and a better person. ;)

Bring your laptop and a recent version of Adobe InDesign. This workshop is based on Carolina's award-winning typography book Explorations in Typography (2016). A signed copy of the book (plus some other typographic goodies) is included in the price of the workshop!

  • Laptop (Mac OSX 10.6 or higher)
  • Adobe InDesign (CS4 or later)
  • Pencil or black pen
  • Blank or gridded paper for sketching
  • General Admission ticket comes with Explorations in Typography book

    Carolina de Bartolo
    Carolina de Bartolo (@carodebartolo) is the designer, author and publisher of the award-winning typography textbook, Explorations in Typography (co-authored with Stephen Coles and Erik Spiekermann). Her retro-cool pattern font, TXT101, was created in 2013 in collaboration with Psy/Ops Type Foundry. A graduate of the School of Design at Carnegie Mellon University, Carolina is a systems thinker who also revels in details. She began her career designing statements and forms at Siegel & Gale in New York City and later worked on the Citibank banking machine user-interface design team at Two Twelve Associates. During her tenure as design history chairperson at AIGA San Francisco, she founded the chapter’s library. She developed a semester-long course on page layout grids and has taught all levels of typography as well as thesis development and design history at Academy of Art University in San Francisco since 2000.