Foundational research is what informs every part of an effective UI/UX design project. This 1-hour session will cover the basics of foundational research for beginner UX designers or graphic designers transitioning into UX. You will learn how to conduct background research, develop a research plan, write a discussion guide, and recruit the right research participants. (40-minute talk + 20 minutes for Q&A)Who should attend?
Adobe XD believes that design is better together. Adobe is a proud sponsor of AIGA SF. Together with AIGA, Adobe actively engages with the creative community in dialogues about the important issues in the fields of design and technology.