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When learning how to become a designer, you’ve been taught the fundamentals—like how to use a grid for layouts, compositing one image onto another; or building an identity system for a brand.
A strong skillset that is typically overlooked is the ability for designers to present their work as Visual Storytellers. Being a Visual Storyteller includes sharing your process with others and helping them understand how your work translates to their success. Whether your audience is a new client that you’re pitching to, or collaborating with an Art Director on a project, it’s important to communicate your perspective with authenticity and clarity.
Dave Nguyen, Senior Art Director at Duarte, talks about how visual storytelling has shaped his career in design and how it can help you in designing your own story.
Duarte, known for their unique VisualStory™ methodology, is a creative agency that helps companies and thought leaders move people with their ideas through compelling stories. From keynotes on the big stage, interactive applications to everyday presentations and communications. They teach their methodology through best-selling books, workshops, and e-courses.
ABOUT THE EXPAND SERIES:
Expand is a five-part series in collaboration with our awesome partner Vitamin T who offers free online trainingfor designers. The Expand Series was created to expand your experiences, network and knowledge.