19 April 2017
Design Work: Getting That Dream Job: Planning Your Design Career
6:30 pm - 9:00 pm

AIGA San Francisco

130 Sutter Street, Ste 600

San Francisco

Event is over
schedule
6:30 pm
Door opens
7:00 pm
Panel Discussion Begins
8:30 pm
Panel Discussion Wraps Up
9:00 pm
Event Ends // Doors Close

College prepares designers to do creative work but not how to design out the arc of your own career. With that in mind we set up a panel discussion to help you plan how to get your dream job.


Whether you’re a junior designer or a creative director or anywhere in between, come listen to our panel discuss the paths they took in their design careers as we ask them:


  • How do you start thinking about different design roles?
  • Are you job hopping or making strategic moves?
  • Where can you get good advice on your career?
  • How do you switch paths in your career?
  • How do you navigate the ups and downs of your career?
  • Should you look for a mentor and how do you find one?
  • moderator
    speakers
    Amy Stellhorn, Founder, Big Monocle
    Amy Stellhorn is the CEO of Big Monocle, a creative agency in Silicon Valley. She specialized in strategic, high-level thinking and demonstrated a particular talent for building high-performing teams. Lucky for her, she seems to attract the some of the most adventurous and talented people around.

    She has won awards at leading publications throughout the country and across all forms of media, and has lectured and critiqued at universities around the US. Her greatest passion is in applying design thinking beyond marketing to all aspects of life and leadership.
    speakers
    Jessica Hische, Lettering Artist and much more
    Jessica is a lettering artist, illustrator, author, and self-described “avid internetter” working in San Francisco and Brooklyn. After graduating with a degree in Graphic and Interactive Design from Tyler School of Art (Temple University) in 2006, she worked for Headcase Design in Philadelphia before taking a position as Senior Designer at Louise Fili Ltd. In 2009, after two and a half years, Jessica left to further her freelance career and embark on several fun personal projects. Jessica began Daily Drop Cap, a project in which every day she created a new illustrative letter, working through the alphabet a total of twelve times. The popularity of Daily Drop Cap really kickstarted her career as a letterer, and has inspired many other designers to start daily lettering projects. Daily Drop Cap concluded in 2011, but you can find the letters in all sorts of places, from postcard sets to iPhone cases.

    Jessica has become as well known for her side projects as she has for her client work. While she doesn’t consider herself a web designer, many of her personal projects are web-centric. She’s created several educational micro-sites including Mom This Is How Twitter Works, Should I Work For Free? and Don't Fear The Internet (a collaborative project with Russ Maschmeyer). She coined the term “procrastiworking” to describe her tendency to procrastinate on client work by working on personal projects.

    Jessica is actively involved in the design, illustration, and type communities (serving on the Type Directors Club board from 2012 to 2015) and is a prolific public speaker, appearing at colleges and conferences worldwide. She and her studio mate Erik Marinovich also host lettering workshops and events (though infrequently) at their San Francisco studio Title Case.

    Jessica’s clients includes Wes Anderson, The United States Postal Service, Tiffany & Co., The New York Times, Penguin Books, Target, Starbucks, American Express, and Wired Magazine. She has also released several commercial typefaces which are available in her store. Jessica has been named a Print Magazine New Visual Artist (20 under 30), one of Forbes 30 under 30 in Art and Design, an ADC Young Gun, and a “Person to Watch” by GD USA. She’s been personally profiled in many magazines including Eye Magazine (UK), Communication Arts, Grafik Magazine (UK), and Novum Magazine (Germany). Her first book, In Progress, is available through Chronicle Books.
    Rebecca is a designer and founder of Wise Ones, an audio start-up that launched its first podcast, Advice From Mom, in late 2016. She was the first employee and designer behind the education platform, MasterClass. She helped the founders grow the company to 30 people and launch 6 classes before setting off to start her own company and help other start-ups.

    Prior to taking the start-up plunge, she spent three years at YouTube, where she led a project to establish YouTube's first visual language in its (then) 7-year history. She started her career as a consultant at Cooper and Mule Design, designing interfaces for everything from medical devices to political publications as well as the design handbook that hopefully you have on your shelf, About Face 3.

    In her other life, RGB sings in rock bands (My First Earthquake, Happy Fangs) and recently wrote & performed a rock opera wedding with her husband (Love, Jerks). She's a proud Pittsburgher and graduate of Carnegie Mellon University, School of Design with a minor in creative writing.
    Shane Greenwood, Creative Director, Clorox Digital Labs
    Shane has over 20 years of experience in agencies and in-house. After working for traditional ad agencies in SF, New York and Chicago, he moved in-house in 2005. A self-professed, one-time “agency-snob,” he learned to appreciate the in-house model during a freelance gig at Apple. After that, he joined Old Navy where he spent several years.

    Three years ago, Shane came to Clorox as their first digital creative director. He was hired to build their in-house digital team and to help manage Clorox’s agencies. With a focus on quality creative work, Shane has grown the group from 5 to about 20 visual designers, copywriters and UX/UI designers. Today his team works on the entire portfolio of brands and creates all types of digital work including websites, photography, video content, emails, advertising, social media, apps and more.
    Jen Greenwood, Creative Director
    Jen was a global creative lead for 10+ years at Apple Retail. She is a seasoned people leader and former design instructor who has mentored and developed creative talent for over a decade. She has a media rich background and is experienced in visual design, video, web, and executive presentations. Her latest fascination is VR and the potential it has to move people to act.

    She trained in design thinking at the Stanford d.school’s Executive Bootcamp. And she uses empathy and rapid ideation to develop meaningful narratives into carefully crafted stories that inspire audiences large and small. A lover of data, Jen toggles easily between left and right brain to craft strategies backed by both insights and data. One of her isms: “be the data point”.

    She was owner and principal of Well-Built Design Inc. which was a graphic and web design firm based in Chicago in the height of the Web 1.0 era. Prior to that, she was visual designer for several Fortune 500 companies and non-profits. And her first job was with a very tough boss who created the graphic standards for the University of Illinois at Chicago—she had been a fierce protector of corporate brand standards every since!

    Her license plate is CMD SHFT and she often sees people in her rear view mirror taking pictures and pointing.